Título | Speedverse |
Agencia | DDB Paris |
Campaña | Speedverse |
Anunciante | Salomon |
Marca | Salomon |
Fecha de primera difusión/publicación | 2022 / 10 |
Sector Empresarial | Equipamiento deportivo y de ocio |
Filosofía | The Speedverse PRG – the new model from Salomon Sportstyle – blurs the boundaries and invites us to explore new territories. This modern reinterpretation of the iconic Speedcross trail shoe shakes up the status quo, by decoding the possible parallels between outdoor and urban life. The agency DDB Paris, with the young trio of directors Bleu Desert, transport the viewer through a one-minute ode to movement where nature and concrete blend perfectly. One movement leading to another, we are transported between two worlds, following the rhythm of the dancer Janina Sarantšina ; and it feels like an invitation to explore and decode new horizons. This new campaign for the Sportstyle category is part of the launch of Salomon's new brand platform, with the ambition to inspire younger and more urban communities. |
Medio | Televisión |
Duración | |
Director de publicidad | Alexander van Oostrum |
Director de publicidad | Marion Presigny |
Responsable de la creación | Alexander Kalchev |
Copywriter / Art Director | Yassine OUADAH TSABET |
Copywriter / Art Director | Nicolas Denis |
Productor de la agencia | Chloé Travaillard |
Productor de la agencia | Anne-Catherine Periac |
Responsable de cuentas de agencia | Romane Philippe |
Jefe de cuentas | Olivier Guillerot |
Jefe de cuentas | Xavier Mendiola |
Productora | BlackBox Productions |
Realizador | Bleu Désert |
Dancer | Janina Sarantšina |
Productor | Jonathan Martinot |
Productor delegado | Sébastien Cosset |
1st AD | Steve Berron |
Location Manager | Thomas Greck |
Director de fotografía | Angelo Marques |
1st AC | Félix Sujet |
Stylist | Anita Szymczak |
Postproducción | Back Up |
Post-production Producer | Diego Marie |
Montador | Antonin Brones |
Color Grade Artist | Nicolas Gautier |
3D Supervisor | Mike Attia |
3D Artist | Adrien Bavant |
Compositing | Pierre Manry |
Música | IXYXI |