Título | Axe |
Agencia | DDB Canada |
Campaña | Get Out More |
Anunciante | Subaru Corporation |
Marca | Subaru |
Posted | Abril 2010 |
Producto | Outback |
Sector Empresarial | Automóviles |
Sinopsis | Ironically, we were tasked to promote a car thats designed for the outdoors to people sitting on a couch watching TV. We decided to take advantage of the situation and literally pry away the bad commercial they were watching to reveal beautiful nature scenery instead. The viewers TV set becomes a window to the outdoors and the suggestion that maybe you should get out more, with the Subaru Outback is left in their heads. |
Medio | Televisión |
Duración | |
Mercado | América del Norte |
Productora | OPC |
Director creativo | Andrew Simon |
Responsable de conceptos / redactor | David Ross |
Director artístico | Paul Wallace |
Productor de la agencia | Andrew Schulze |
Productor de la agencia | Marie-Pierre Toure |
Productor de la agencia | Caroline Clarke |
Responsable de cuentas de agencia | Geoff Taylor |
Responsable de cuentas de agencia | Brian Tod |
Responsable de cuentas de agencia | Michael Davidson |
Responsable de cuentas de agencia | Jordan Cappadocia |
Productor ejecutivo agencia | Harland Weiss Weiss |
Realizador | Woods & Low |
Director de fotografía | Chris Woods |
Cinematografia | Chris Woods |