| Título | McCafé |
| Agencia | Leo Burnett |
| Campaña | Painted beautiful imagery |
| Anunciante | McDonald's |
| Marca | McCafe |
| Fecha de primera difusión/publicación | 2016 / 9 |
| Sector Empresarial | Restaurantes y comida rápida |
| Sinopsis | McDonald’s uses Arabica beans sourced from Rainforest Alliance Certified farms in its McCafé coffee range. Hand artist Guido Daniele and photographer Jason Hindley evoke ethics and quality in a series of striking ads. |
| Filosofía | It aims to highlight that McDonald’s only uses the finest grade Arabica beans from South and Central American Rainforest Alliance Certified farms. They used renowned hand artist Guido Daniele to paint beautiful imagery on to hands holding the coffee on a simple black background. |
| Medio | Prensa y publicaciones |
| Director creativo | Matt Lee |
| Director creativo | Peter Heyes |
| Director artístico | Steve Robertson |
| Responsable de conceptos / redactor | Blake Waters |
| Director de cuentas | Sam Houlston |
| Productor de la agencia | Emily Green |
| Productor de la agencia | Sarah Iannou |
| Fotógrafo | Jason Hindley |
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