| Título | Samson Delilah: In the center of the conflict Literally! 2 |
| Agencia | Jung von Matt / Strömmen AB |
| Campaña | Samson Delilah: In the center of the conflict - Royal Swedish Opera |
| Anunciante | Royal Swedish Opera |
| Marca | Royal Swedish Opera |
| Fecha de primera difusión/publicación | 2008 / 9 |
| Sector Empresarial | Cultura, ocio y deporte |
| Filosofía | We went to the Gaza strip and sprayed stencils with the Samson & Delilah visual we designed. The photo documentation on this work became the billboard advertising. Inline with the Samson & Delilah story, the advertising was conceptually and literally taken to the center of the conflict. An idea, way beyond advertising, with PR value |
| Problema | Create interesting advertising (and politically neutral) for the opera based on the classical biblical story Samson & Delilah. Our version takes place in a modern setting-post war Israel, from 1948 to present day. |
| Medio | Billboard |
| Responsable de conceptos / redactor | Magnus Andersson |
| Director artístico | Jacob von Corswant |
| Director de cuentas | Pernilla Babtist |
| Responsable de cuentas de agencia | Ida Modin |
| Director de publicidad | Michael Persson |
| Director de publicidad | Louise Stehn |
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