Título | Explorers |
Agencia | Dare |
Campaña | Explorers |
Anunciante | Carnival Cruise Lines |
Marca | P&O Cruises |
Fecha de primera difusión/publicación | 2010 / 12 |
Sector Empresarial | Transportes aéreos, de carreteras y marítimos, ferrocarriles |
Lema | Discover a different world |
Sinopsis | P&O Cruises brings to life the wonder of discovery, as seen through the eyes of P&O Cruises' passengers - the latest in a long line of explorers who the cruise line have helped discover a different world. |
Problema | To create a brand ad that would assert P&O Cruises leadership in the market as Britain's favourite cruise line. |
Medio | Televisión |
Audio Post Production | Wave Studios |
Montador | Steve Ackroyd |
Realizador | Bruce Hunt |
Productora | Homecorp |
Planificador de cuentas | Oliver Waterstone |
Director artístico | Rachel Le Feuvre |
Responsable de conceptos / redactor | Dan Gorlov |
Director de publicidad | Philip Price |
Postproducción | Animal Logic |