Título | Friends Win! |
Agencia | DDB Chicago |
Campaña | McDonald's Olympics Kids Program |
Anunciante | McDonald's |
Marca | McDonald's |
Fecha de primera difusión/publicación | 2016 / 3 |
Sector Empresarial | Restaurantes y comida rápida |
Sinopsis | McDonald’s is rewarding 100 kids from around the world with the opportunity to participate in the 2016 Olympics Opening Ceremony in August. The initiative, titled “McDonald's Olympics Kids Program,” revolves around a unique opportunity for children from over 20 countries to come together in Rio and join the excitement of the Games. To celebrate the Olympic spirit, McDonald’s is seeking kids who embody the spirit of friendship to represent their countries. In the new film, which also serves as a recruitment mechanism, McDonald’s explains how they will help send children from each region to participate in the Opening Ceremony in Rio via a contest held in local markets. |
Medio | Televisión |
Duración | |
Responsable de la creación | John Maxham |
Director ejecutivo de creación | Kevin Drew Davis |
Director creativo | Tim Souers |
Director creativo | Marnie Vosper |
Productor ejecutivo | Jon Ellis |
Director de producción | Zoe Grubbe |
Director de cuentas | Tim Browning |
Jefe de cuentas | Melanie Gonzalez |
Productora | Smuggler |
Realizador | Jamie Rafn |
Productor ejecutivo | Drew Santarsiero |
Productor delegado | Ray Leakey |
Montador | Meg Kubicka |
Productor ejecutivo | Dawn Guzowski |
Postproducción | The Mill |
Productor ejecutivo | Laurie Adrianopolis |
Sonido | Nick Papaleo |
Montaje | Whitehouse Post |