| Título | Doritos Penalty Shootout |
| Agencia | AMV BBDO |
| Campaña | Doritos Penalty Shootout |
| Anunciante | PepsiCo Inc. |
| Marca | Doritos |
| Fecha de primera difusión/publicación | 2014 / 4 |
| Sector Empresarial | Tentempiés de aperitivo |
| Filosofía | Doritos has partnered with Joe Hart to give snack-loving teams of mates across the country the extraordinary opportunity to compete for the chance to take a penalty against the No.1 goalkeeper. Eight teams of finalists will get to compete to be in the final two to take on Joe and experience the nail-biting moment that usually only professional footballers face, except there will be an additional twist of Mexican fun thrown in… The challenge will bring together teams of mates from across the country for the ultimate test of their penalty spot skills - but to make sure the pressure doesn’t get too much, teams will have help from the legendary Mariachi Doritos. Bringing their own Mexican flavour to the game, the band will dish up a host of distractions that the keeper will have to face as he attempts to save each shot. |
| Problema | Encourage mates to enter the Doritos Penalty Shootout |
| Medio | Web Film |
| Duración | |
| Postproducción | Glassworks |
| Director creativo | Steve Jones |
| Director creativo | Martin Loraine |
| Responsable de conceptos / redactor | Prabhu Wignarajah |
| Director artístico | Jeremy Tribe |
| Planificador de cuentas | Tom White |
| Planificador de cuentas | Rory Gallery |
| Responsable de cuentas de agencia | Clive Tanqueray |
| Responsable de cuentas de agencia | James Walker-Smith |
| Responsable de cuentas de agencia | Sam Phillips |
| Responsable de cuentas de agencia | Ned Paterson |
| Responsable de cuentas de agencia | Kristiana Grant |
| Productor de la agencia | Richard Grisman |
| Productor de la agencia | Sophie Delaney |
| Media Agency | OMD |
| Media Planner | Maia Weil-Obadia |
| Media Planner | Isobel Dracup |
| Media Planner | Charles McNeill |
| Productora | Endemol |
| Realizador | JJ Keith |
| Productor de la productora | Jules Fuller |
| Diseño/ concepción multimedia | Jay Wing |
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