| Título | Late Breakfast 2 |
| Agencia |
DAVID
|
| Campaña |
Late Breakfast
|
| Anunciante |
Burger King
|
| Marca |
Burger King
|
| Fecha de primera difusión/publicación |
2023 / 4
|
| Sector Empresarial | Restaurantes y comida rápida
|
| Lema | The most important meal of the night |
| Filosofía | While breakfast is touted as “the most important meal to start the day,” Burger King is flipping that notion on its head to showcase how sweet breakfast is to end your night too. “Late Breakfast” by DAVID New York centers on a long-held tradition of many party-goers and night owls, grubbing on burgers and sandwiches after a late night out, but this time for breakfast. The campaign by DAVID New York promotes the chain’s breakfast offerings, a meal that can be enjoyed in many markets from 6 AM to 10 AM. From a group of festival goers to wedding guests, “Late Breakfast” depicts real and authentic situations of all nighters that end with Burger King breakfast in the early morning. |
| Medio |
Prensa y publicaciones
|
| Global CCO & Partner |
Pancho Cassis
|
| Global Chief Creative Officer |
Sylvia Panico
|
| Responsable de la creación |
André Toledo
|
| Director creativo |
Linus Oura
|
| Director creativo adjunto |
Guilherme Pinheiro
|
| Managing Director |
Luiza Prata Carvalho
|
| Group Account Director |
Rafael Giorgino
|
| Jefe de cuentas |
Irene León
|
| Responsable de la producción |
Brenda Morrison Fell
|
| Productor de la agencia |
Tomas Diego
|
| Global Chief Strategy Officer |
Paula Vampre
|
| Global PR Director |
Sandra Azedo
|
