Título | Goofy Glasses |
Agencia | BBDO New York |
Campaña | Small Business/ E-Commerce Campaign |
Anunciante | Federal Express |
Marca | Fedex |
Posted | Octubre 2017 |
Sector Empresarial | Correos, mensajerías y envío de mercancías |
Sinopsis | FedEx has made this novelty shop's e-commerce so easy that it's getting orders from everywhere. Even New Zealand. But who ordered the goofy disguise glasses? The next scene solves the mystery. In the second spot, an office employee tells his team: "Now that FedEx has helped us simplify our e-commerce we can focus on bigger issues. Like our passive-aggressive environment." His colleagues deny they're passive-aggressive. One says: "Hey, there are no bad suggestions here. No matter how lame they are." Such is their paranoia that they don't even believe their boss when he pays them a genuine compliment. |
Medio | Televisión y Cine |
Duración | |
Productora | O Positive |
Montaje | MacKenzie Cutler |
Worldwide Chief Creative Officer | David Lubars |
Responsable de la creación | Greg Hahn |
Director ejecutivo de creación | Peter Kain |
Director ejecutivo de creación | Gianfranco Arena |
Director creativo | Scott Mahoney |
Director creativo | Dan Oliva |
Director creativo | Tom Kraemer |
Director creativo | Jens Waernes |
Productor de la agencia | Amy Wertheimer |
Productor de la agencia | Katie Greene |
Responsable de cuentas de agencia | Kirsten Flanik |
Responsable de cuentas de agencia | Kathryn Brown |
Responsable de cuentas de agencia | Daniel Langlitz |
Responsable de cuentas de agencia | Cailin Gibbons |
Responsable de cuentas de agencia | Billy McLellan |
Realizador | Jim Jenkins |
Productor de la productora | Ralph Laucella |
Productor de la productora | Marc Grill |
Montador | Ian Mackenzie |
Responsable de conceptos / redactor | Tom Kraemer |
Director artístico | Jens Waernes |
Efectos especiales | Method Studios |