Vida Mujer - "VIDA MUJER SIRI INGLES"

Circus Grey

Circus Grey Lima, Perú

2440

Título	VIDA MUJER SIRI INGLES
Agencia	Circus Grey
Campaña	Brave Voices
Anunciante	Vida Mujer
Marca	Vida Mujer
Fecha de primera difusión/publicación	2017 / 6
Sector Empresarial	Violencias domésticas, agresiones sexuales
Sinopsis	Violence against women is a serious problem of society, one out of every three women has suffered some kind of abuse throughout their lives. Usually, verbal abuse is the first sign of violence against women. A sort of abuse that few people give the right amount of importance, and even less imagine it could escalate to a more dangerous and damaging situation. Vida Mujer, the NGO that helps and assists any women that suffer any kind of aggression, decided to create a prevention campaign through radio spot. Where the only women in the world that can't defend themselves tell their stories of abuse, hoping to encourage every other woman to speak up and ask for help.
Medio	Radio
Duración	48 seconds
Director ejecutivo de creación	Juan Carlos Gómez de la Torre
Director creativo	César Godenzi
Director creativo	Carlos Tolmos
Director creativo	Ricardo Toyohama
Responsable de conceptos / redactor	Oscar Muñante
Director artístico	Juan Ignacio Anticona