Kruger Products - "Unapologetically Human"

Broken Heart Love Affair

Broken Heart Love Affair Toronto, Canadá

19144

Título	Unapologetically Human
Agencia	Broken Heart Love Affair
Campaña	Unapologetically Human
Anunciante	Kruger Inc.
Marca	Kruger Products
Fecha de primera difusión/publicación	2020 / 8
Sector Empresarial	Papel higiénico, pañuelos de papel
Sinopsis	Faced with our collective vulnerability we have also come to terms with our own softness as humans, which can be scary, but also beautiful. It’s these vulnerabilities that Kruger products services every day as a household paper products manufacturer.Unapologetically Human. We are all connected by our blood, tears, messes and yes, our need to go the bathroom and Kruger products are there for you to bring strength and softness.For the first time in category history, the brand chose to celebrate the messiness that the products are actually designed for, without pulling any punches and doing so with big, bold, raw music.
Medio	Televisión
Duración	90 seconds
Banda Sonora	Human
Montaje	Married to Giants
Miembro del equipo creativo	Denise Rossetto
Miembro del equipo creativo	Carlos Moreno
Miembro del equipo creativo	Todd Mackie
Strategist	Jay Chaney
Productor de la agencia	Erica Metcalfe
Productora	Scouts Honor
Realizador	Mark Zibert
Director de fotografía	Mark Zibert
Director de fotografía	Eric Kaskens
Productor ejecutivo	Rita Popielak
Productor ejecutivo	Simon Dragland
Montador	Graham Chisholm