Rony Cinco
Director artístico at Conill
Miami, Estados Unidos
TítuloBedside Table
Agencia
Campaña Miami Short Film Festival
Anunciante Miami Short Film Festival
Marca Miami Short Film Festival
Fecha de primera difusión/publicación 2011 / 11
Sector Empresarial Ferias, eventos y festivales
Sinopsis The challenge for a short film festival is to attract people who are not interested in this particular short format. The solution we offered to our client was to show the audience how a short situation could be better than a long one.The target we were trying to reach was young adults with a curiosity for arts and culture. They live in Miami because they like a city that offers them lots of fun and party. So the idea we came up with was to show them that in Miami their life is closer to a short film than it is to a feature. The situation in the execution is edgy and simple, and has a strong end, just like a short film. This piece was part of a campaign that also included two suitable to air TV spots.
Medio Televisión
Realizador
Realizador
Director artístico
Director artístico
Director artístico
Director artístico
Responsable de conceptos / redactor
Responsable de conceptos / redactor
Responsable de conceptos / redactor
Responsable de conceptos / redactor
Director creativo adjunto
Director creativo
Responsable de la creación

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