Responsable de conceptos / redactor
at
Crispin Porter + Bogusky Gothenburg
Gothenburg, Suecia
| Título | Peace One Day |
| Campaña | Peace One Day |
| Anunciante | A Lap Around The World |
| Marca | A Lap Around The World |
| Fecha de primera difusión/publicación | 2012 / 9 |
| Sector Empresarial | Instituciones/Organizaciones no gubernamentales |
| Lema | Click Here to Twitt for Peace Day |
| Sinopsis | Peace Day is 21st of September; aiming to become an annual day of non-violence and global truce. The tipping point of awareness that will allow this day to become institutionalised in the calendar is roughly 20% of the world’s population. To promote and raise awareness around Peace Day, we’ve initiated an experiment called ‘A Lap Around The World.’ The aim is to see if we can make a tweet, promoting Peace Day, travel one whole lap around the world. Each tweet with the hashtag #PeaceDay21Sep will be pinned on the map and, if successful, eventually complete a line of tweets across the entire globe by 21st of September. |
| Medio | Sitios de Internet |
| Más información | http://alaparoundtheworld.com |
| Other | Riccardo Bartoli |
| Diseñador | Keith Bone |
| Director creativo | Felipe Montt |
| Director creativo | Henrik Düfke |
| Responsable de conceptos / redactor | Henrik Düfke |
| Director artístico | Felipe Montt |
Personas relacionadas con esta creación
Talentos que te pueden interesar
Más creaciones
VER TODODefining Moments
- MARCA:
- Swedish Radio
- AGENCIA:
- Crispin Porter + Bogusky Gothenburg
A responsible diet
- MARCA:
- Givesom
- AGENCIA:
- Crispin Porter + Bogusky
Ryman Eco
- MARCA:
- Ryman
- AGENCIA:
- Grey London