Rich Lee
Culver City, Estados Unidos
TítuloAssume That I can
Agencia
Campaña Assume That I can
Anunciante CoorDown
Marca CoorDown
Fecha de primera difusión/publicación 2024 / 3
Sector Empresarial Acciones Caritativas, fundaciones, voluntariado
Sinopsis Our negative assumptions about people with Down syndrome can lead us to treat them in such a way that these assumptions become reality. In sociology, this is called a ‘self-fulfilling prophecy’. Why not reverse our perspectives? If we have positive assumptions about people with Down syndrome, we'll give them more opportunities in their schools, workplaces, relationships and activities. And maybe these positive assumptions will become reality.
Medio Case Study
Duración
Director ejecutivo de creación
Director ejecutivo de creación
Director creativo
Managing Director
Responsable de cuentas de agencia
Realizador
DP
Productor ejecutivo
Senior Producer
Assistant Producer
Montador
Productora
Assistant Director

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