Nick Docherty
Chief Strategy Officer at BETC London
Amsterdam, Países Bajos
TítuloInfected by Tiesto
Agencia
Campaña Infected By Music
Anunciante AB Inbev
Marca AbInBev
Fecha de primera difusión/publicación 2016
Sector Empresarial Cervezas, sidras, cervezas ligeras
Filosofía At the heart of the 'Infected By Music' campaign is ‘Infected’ – an original song and music video made exclusively for AB InBev’s Tomorrowland partnership in collaboration with globally iconic Dutch DJ and producer, Tiësto, and LA producer and DJ, JAUZ.
Launching today, the 3-minute ‘Infected’ music video* aims to get people fired up for Tomorrowland, and allows those around the world who can’t be at the festival in Belgium to get infected by music. *NOTE: on the link above you see the Budweiser version of the film, which is being used for global comms. However please note the film has multiple versions with different brands highlighted for different markets - it's a cross brand campaign, not a Budweiser specific campaign. 
Medio Music Video
Duración
Director ejecutivo de creación
Director ejecutivo de creación
Director creativo
Director creativo
Director artístico
Responsable de conceptos / redactor
Responsable de conceptos / redactor
Head of Content
Productor ejecutivo
Planificador de cuentas
Planificador de cuentas Tom Gibby
Planificador de cuentas
Director de cuentas
Director de cuentas
Responsable de cuentas de agencia
Director de proyectos
Business Affairs
Productora
Director de fotografía
Managing Director
Director artístico

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