Título | Heineken @WhereNext |
Agencia | R/GA |
Campaña | WhereNext |
Anunciante | Heineken |
Marca | Heineken |
Fecha de primera difusión/publicación | 2015 |
Sector Empresarial | Cervezas, sidras, cervezas ligeras |
Filosofía | What if the best night of your life was just around the corner? Heineken asked us to get people off the beaten track and make sure they never miss out. So we created WhereNext: a unique social discovery service built straight into Twitter.The service sorts and ranks live social data in microseconds, combining geo-located tweets, Instagram photos and Foursquare check-ins to create a picture of the night. We give people our top recommendations and show them photos of what’s out there. One look tells them exactly where they want to go—all at the speed of a tweet. |
Medio | Sitios de Internet |
Director de cuentas | Ross Landles |
Director de cuentas | John Wilson |
Planning Supervisor | Kaihaan Jamshidi |
Planificador de cuentas | Stephen Spencer |
Planificador estratégico | Natalie Smith |
Vice President (VP) | James Temple |
Managing Director | Matt Lodler |
Director ejecutivo de creación | George Prest |
Director ejecutivo de creación | James Temple |
Director creativo | Chris Williams |
Responsable de conceptos / redactor | Bradie Tippets |
Productor ejecutivo agencia | Sam Clohesy |
Productor de la agencia | John Paul Toher |
Director de producción | Alex Wills |
Design Director | Peter Jupp |
Diseñador | Yuriy Starikov |
Productor digital | Elisabetta Viggiani |
Desarrollador técnico | Pedro Duarte |
Desarrollador técnico | Mihnea Belcin |
Director técnico | Paul Carvill |
Senior Software Engineer | Danny Lee |