Amnesty International - "Superheroes don't exist"

Air, Partner of McCann

Air, Partner of McCann Brussels, Bélgica

5891

Título	Superheroes don't exist
Agencia	Air, Partner of McCann
Campaña	Superheroes don't exist
Anunciante	Amnesty International
Marca	Amnesty International
Posted	Enero 2014
Sector Empresarial	Derechos Humanos
Lema	Superheroes don't exist. Only you have the power to protect human rights. Buy a candle.
Sinopsis	In this online film, Amnesty International takes us behind the scenes of the superhero movies, only to come to the obvious conclusion that they do not exist. The message: we shouldn’t just sit back and wait for superheroes to save the world. But don’t worry– although we may not have super powers, we still have power: the power to protect human rights. It’s our responsibility. The film ends with the following lines: Superheroes don’t exist. Only you have the power to protect human rights. Support Amnesty. Become a volunteer or buy a candle.
Medio	Case Study
Duración	47 seconds
Director creativo	Marie-Laure Cliquennois
Director creativo	Grégory Ginterdaele
Responsable de conceptos / redactor	Julien Scouze Riviezzo
Director artístico	Sébastien Stronghead Verliefde
Agency Account	Julie De Smedt
Creative Producer	Bérengère Lurquin
Creative Producer	Marie Libouton
Diseñador gráfico	Aldjia Bessalah
Fotógrafo	Grégor Collienne
Assistant	Julien Hayard
Fotógrafo	Nadia Jellab
Retocador	François Olivier Dedeyn
Montador	Laurent Dwek
Radio Production Company	Think’n Talk