New Orleans Tourism Marketing Corporation (NOTMC) - "The Offline Playlist"

360i

360i New York, Estados Unidos

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12502

Marca: New Orleans Tourism Marketing Corporation (NOTMC)
País: Estados Unidos

Anunciante: New Orleans Tourism Marketing Corporation

Título	The Offline Playlist
Agencia	360i
Campaña	The Offline Playlist
Anunciante	New Orleans Tourism Marketing Corporation
Marca	New Orleans Tourism Marketing Corporation (NOTMC)
Posted	Abril 2020
Sector Empresarial	Destinaciones (Países y lugares)
Sinopsis	First, we created a playlist that reflected the true sound of the city, as defined by years of listener habits. Then, we performed the playlist live, from start to finish, in its original order, at the iconic Preservation Hall, for lucky fans who followed it. The result was a first-of-its-kind, star-studded concert that reimagined what it meant to make a playlist in the first place.  The lineup included Jon Batiste (Late Show with Stephen Colbert), Irma Thomas, Curren$y, Mannie Fresh, Alynda Segarra, Boyfriend, Dirty Dozen Brass Band, and other local stars who collectively make up six Grammy nominations, seven platinum albums, 23 Hot 100 singles, and more than 100 million Spotify streams. In total, the project produced a historic concert, live album, sponsored Spotify content, broadcast commercials, out of home, social and influencer content, and a full-length documentary which has embarked on an international festival tour.
Medio	Otros
Duración	134 seconds
New Orleans Tourism President & CEO	Mark Romig
New Orleans Tourism VP Marketing & Special Events	Jeremy Cooker
Responsable de la creación	Menno Kluin
Director ejecutivo de creación	Frank Cartagena
Director ejecutivo de creación	Sam Shepherd
Director creativo	Andrew Hunter
Director creativo	Doug Murray
AssociateCopywriter	Christian Napolitano
AssociateArt Director	Taylor Roberts
Diseñador	Brian Gartside
Diseñador	Sophia Del Plato
Director de cuentas	PJ Sibille
EVP Media	Scott Daly
Media Supervisor	Melissa Flaherty
Media Manager	Liana Comito
Strategy Director	Leslie Brennan
Senior Director Influencer Marketing	Scott Slattery
PR	Scott Slattery
Manager Influencer Marketing	Emily Rizzo
PR	Emily Rizzo
Productor ejecutivo	Carly Salaman
Business Affairs	Linda Ferrara
Producción	11 Days
Productor ejecutivo	Shelby Hunter
Realizador	Brian
Productor de la productora	Cindy Fertitta
DP	Natalie Kingston
Montador	Pete Slife
Diseño imagen	Michelle Morris
Mix	Carl Mandelbaum
Colorization	Kath Raisch
Foto / Ilustración	Danny Clinch
Foto / Ilustración	Justen Williams