| Título | Singing |
| Agencia | Saatchi & Saatchi New Zealand |
| Campaña | The Bula Spirit |
| Anunciante | Tourism Fiji |
| Marca | Tourism Fiji |
| Fecha de primera difusión/publicación | 2018 / 12 |
| Sector Empresarial | Destinaciones (Países y lugares) |
| Lema | Where Happiness Finds You |
| Sinopsis | Saatchi & Saatchi New Zealand and Goodoil Films bring the spirit of Fiji to life with the beautiful voices of the Fijian people. |
| Filosofía | The campaign assets have been developed to demonstrate that the Fiji brand goes beyond just relaxation by highlighting Fiji’s ‘Bula Spirit,’ and emphasizing the range of unique experiences that are offered throughout Fiji’s 333 islands, with powerful imagery designed to evoke an emotive response and create real interest in the destination. |
| Problema | Research showed that while most people know about the beauty and relaxation that Fiji has to offer, there was so much more to a trip to Fiji that deserved to be shared. |
| Resultado | A global campaign that brings to life the 'Bula spirit' of the Fijian people. |
| Medio | Redes Sociales |
| Duración | |
| Mercado | Australia |
| Banda Sonora | Igelese Ete |
| Más información | https://www.fiji.travel |
| Productora | Good Oil |
| Director | Justin McMillan |
| Productor ejecutivo | Mark Foster |
| Productor | Katie Kempe |
| Business Director | George Mackenzie |
| Director de fotografía | Crighton Bone |
| Montador | Simon Njoo |
| Jefe de decorados | Kim Tillbury |
| Postproducción | Blockhead |
| Empresa de creación sonora | Franklin Road |
| Compositor de música | Igelese Ete Ete |
| Managing Director | Paul Wilson |
| Responsable de la creación | Toby Talbot |
| Head of Account Management | Susie Darling |
| Responsable de la producción | Amanda Chambers |
| Head of Strategy | David McIndoe |
| Director creativo | Jordan Sky |
| Director creativo | Kristal Knight |
| Director creativo | Guy Roberts |
| Director de cuentas | Becky Kusel |
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