| Título | CATTERBOX™ - The world’s first talking cat collar |
| Agencia | adam&eveDDB |
| Campaña | CATTERBOX™ |
| Anunciante | Mars, Inc. |
| Marca | Temptations |
| Fecha de primera difusión/publicación | 2016 / 4 |
| Sector Empresarial | Comida para mascotas, productos y servicios para el cuidado de animales domésticos |
| Sinopsis | TEMPTATIONS CATTERBOX™ houses a microphone, speaker, Bluetooth technology and wifi allowing cats’ meows to be recorded, processed, and then translated into human speech. Resulting in a completely new, breakthrough device that will make interactions with cats highly engaging and fun.3D printed and coated in rubber lacquer for the cat’s comfort, the collar comes in four attractive colours. It also connects to the TEMPTATIONS CATTERBOX™ smartphone app, which allows cat owners to choose their cat’s new human voice from a range of options.The cat collar is the first product idea to come out of the newly created THE TEMPTATIONS LAB™ , a research workstream dedicated to the future of fun times with your cat, developed in collaboration with adam&eveDDB. |
| Medio | Web Film |
| Duración | |
| Director de publicidad | Peter Simmons |
| Responsable de la creación | Ben Priest |
| Director ejecutivo de creación | Richard Brim |
| Director ejecutivo de creación | Ben Tollett |
| Responsable de conceptos / redactor | Natasha Lyons |
| Director artístico | Dan Lacey |
| Productor de la agencia | Agne Acute |
| Productor de la agencia | Matt Craigie |
| Planificador de cuentas | Stuart Harrison |
| Planificador de cuentas | Jessica Lovell |
| Managing Partner | Fiona McArthur |
| Business Director | Amelia Blashill |
| Director de cuentas | Katie Baker |
| Media Agency | Starcom Worldwide |
| Productora | Acne Production |
| Productor ejecutivo | Ben Clark |
| Productor de la productora | Tim Mardell |
| Realizador | Joakim Behrman |
| Director de fotografía | Adrian Wigerdal |
| Director de fotografía | Joakim Behrman |
| Montador | Pablo Antonio Labanino |
| Montador | James Ireland |
| Postproducción | Cain&Abel |
| Audio Post Production | Clearcut Sound |
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