| Título | Pump Up Your Mobile |
| Agencia | Accenture Song |
| Campaña | Pump Up Your Mobile |
| Anunciante | Plusnet |
| Marca | Plusnet |
| Fecha de primera difusión/publicación | 2017 / 8 |
| Sector Empresarial | Servicios de telecomunicaciones |
| Sinopsis | Plusnet is promoting its SIMO Mobile offering with its first integrated, large-scale mobile campaign from Karmarama. The work promotes the value of the brand’s new mobile plans, visually demonstrated through a hi-tech mobile pumping machine in the TV executions. Plusnet Joe humorously shows how customers could pump up their mobiles with more data, minutes and texts for less. The machine has been central to the Plusnet Mobile launch creative across press, radio, online display and eCRM and will now be seen on TV for the first time. The campaign will be running on YouTube Pre-Rolls, Bumpers, and DRTV. |
| Medio | Televisión |
| Duración | |
| Head Of Marketing | Chris Cotterill |
| Responsable de la creación | Nik Studzinski |
| Director ejecutivo de creación | Dickie Connell |
| Director ejecutivo de creación | Adam Kean |
| Director creativo | Dave Westland |
| Miembro del equipo creativo | Paul Crump |
| Miembro del equipo creativo | Vicki Murfitt |
| Planificador estratégico | Will Butterworth |
| Productor de la agencia | Jenny O'Connell |
| Business Leader | Alex Guyan |
| Responsable de cuentas de agencia | Adam Davies |
| Realizador | Damien O'Donnell |
| Productor | Gwilym Gwillim |
| Director de producción | Thomas Green |
| Director de fotografía | Simon Walsh |
| Jefe de decorados | Simon Davis |
| Assistant Director | Jai Lusser |
| Offline Editing | Phil Currie |
| VFX Supervisor / 3D Lead Artist | Martin Waller |
| VFX Artist | Martin Waller |
| VFX Producer | Phil Archer |
| Colorista | Danny Wood |
| CG Lead Artist | Seb Caldwell |
| CG Lead Artist | George Humphries |
| Sound Designer | Arge |
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