14 Hands - "Chillhang"

copacino + fujikado

copacino + fujikado Seattle, Estados Unidos

10063

Marca: 14 Hands
País: Estados Unidos

Anunciante: 14 Hands

Título	Chillhang
Agencia	copacino + fujikado
Campaña	Chillhang
Anunciante	14 Hands
Marca	14 Hands
Fecha de primera difusión/publicación	2019 / 5
Sector Empresarial	Vinos, cavas
Filosofía	The unbridled spirit of Washington, winery 14 Hands comes alive in a new campaign created by full-service production company The New Blank for agency Copacino + Fujikado. 14 Hands’ origin is rooted in a love of horses and, as the preferred wine of the Kentucky Derby, festiveness is in it’s core. So even if you live in Denver, you can transform any get-together into an animated celebration - fascinators and unicorn masks encouraged. Working closely with agency Copacino + Fujikado, The New Blank created the confab-to-celebration in “Chillhang” using a blend of live action comedic performance and motion graphics designed to stand out in a crowded content landscape. Connecting with audiences on broadcast and social platforms was integral to the creative concept and production approach, with over 20 deliverables in a variety of formats produced in just over two weeks. 14 Hands takes winemaking seriously - from cultivating to production, with an eye to sustainable practices. But when it comes to making an impression and enjoying wine, preciousness and pretensions are banished. From portable (and on point) wine cans, to Pinot Grigio that pairs well with music, and a smooth red blend named Hot To Trot, 14 Hands fits any mood and moment.
Medio	Televisión
Duración	15 seconds
ECD	Mike Hayward
ACD	Nicole Koestel
Responsable de conceptos / redactor	Caroline Henry
Social Content Creator	Sam Stuesser
Head of Production	Kelly Green
Project Manager	Kirsten Speller
Production/Animation Production	The New Blank
Director	Bobby Hougham
DP	John Jeffcoat
CD	Eric Edwards
Illustration	Eric Edwards
Illustration	Lena Lee
Animation Team	Eric Edwards
Animation Team	Lena Lee
Animation Team	Ben Strickland
Animation Team	Jethro Paler
Color	Eric Edwards
Producer	Steiner Kierce
EP	Sevrin Daniels
ECD	Bobby Hougham
Editorial	copacino + fujikado
Editor	Bryan Alter
Sound Dept	Hearby Sound
Sound Design/Foley/Mix	John Buroker