Título | British Gas Stop the Silence around energy debt |
Agencia | nucleus |
Campaña | British Gas Stop the Silence around energy debt |
Anunciante | British Gas |
Marca | British Gas |
Fecha de primera difusión/publicación | 2022 / 5 |
Sector Empresarial | Autoridades energéticas e hidráulicas |
Sinopsis | Rob is a single dad silently struggling with the emotional impact of not being able to pay his bills. He chooses to not confide his problems with the loved ones that surround him and instead puts on a brave face. The film takes the audience on a journey from a life full of noise, colour and activity to one much quieter, duller and more subdued as our protagonist switches off lights and appliances, to save energy, until he’s finally sat alone in complete silence - a consequence of his situation and isolation from support. In the final scene, however, Rob receives a call back from the British Gas Energy Trust offering him the possibility of a different, more positive future. This is echoed in the final narration, voiced by Professor Green, which encourages the viewer not to suffer in silence and to reach out to the charity for support if they’re in need of help. |
Medio | Televisión |
Duración | |
Empresa de creación sonora | Factory Studios |
Director de publicidad | Americo Lenza |
Director de publicidad | Felicity Ashley |
Director de publicidad | Lucy Bryant |
Director de publicidad | Ilanchenny Thiagarajah |
Responsable de la creación | Micky Tudor |
Director creativo | Sam Willard |
Miembro del equipo creativo | Helen Rogerson |
Miembro del equipo creativo | Owen Hunter Jenkins |
Business Leader | Jason Andrews |
Strategy Lead | Oli Watersone |
Strategist | Olly Owen |
Director de cuentas | Lucy Iron |
Responsable de cuentas de agencia | Azna Fall |
Creative Producer | Elly Knott |
Productor de la agencia | Charlie Hurlock |
Productor de la agencia | Rick Carter |
Productora | Stink Studios |
Realizador | Geej Ower |
Assistant Director | Clara Paris |
Productor de la productora | Sara Nouman |
Director de producción | Ayesha Mar |
Director de fotografía | James Rhodes |
Jefe de decorados | Vicente Ben |
Postproducción | Envy |
Efectos especiales | Kieran Baxter |
Postproducción | Kayleigh Macdonald |
Colorista | Jax Harney |
Colour Producer | Franky Chadwick |
Montaje | MSE |
Offline Editor | Owen OSullivan |
Responsable de la producción | SJ OMara |
Sound Designer | Phil Bolland |