Título | Autonomous Car |
Agencia | TBWA\PARIS |
Campaña | Smart Technology for Smarter Cars |
Anunciante | Valeo |
Marca | Valeo |
Fecha de primera difusión/publicación | 2016 / 10 |
Sector Empresarial | Automotor |
Lema | Smarter Cars Need Smart People. |
Sinopsis | The adventures and misadventures of Mr. Le Blanc, a very unorthodox scientist that has some problems to connect with reality. |
Filosofía | The campaign wanted to show how Valeo is helping to develop new technology that enables all car brands to be autonomous. But behind Valeo technology there are people that make it possible every day. |
Problema | How to show that Valeo uses the best engineers to buiild their product. |
Resultado | Too early to have a conclusion abou the results |
Medio | Televisión |
Duración | |
Mercado | China, Alemania, Reino Unido |
Más información | https://www.youtube.com/watch?v=9DmaSQX_27E |
Realizador | Paco Cruz |
Productor | Jean Villiers |
Productor | Ines Ferreira |
Cinematografia | Carlos Lopes |
Director creativo | Jean-Charles Davin |
Responsable de conceptos / redactor | Franck Martin |
Director artístico | Pascal Poupeau |
President | Nicolas Bordas |
Productor de la agencia | Ségolène Guertin |
Director de proyectos | Alexia Boyer |
Responsable de cuentas de agencia | Emmanuel Anjembe |
Responsable de cuentas de agencia | Antoine Le Grill |
Agency TV Producer | Evelyne Le Bervet |
Montador | Marcos Castiel |
Postproducción | VFX Digital District |