Samsung Galaxy - "Join the Flip Side (105s)"

CHEP Network

CHEP Network South Yarra VIC, Australia

Premios

1554

Marca: Samsung Galaxy
País: Países Bajos

Anunciante: Samsung

Título	Join the Flip Side (105s)
Agencia	CHEP Network
Campaña	Join the flip side
Anunciante	Samsung
Marca	Samsung Galaxy
Posted	Noviembre 2022
Sector Empresarial	Telefonía móvil y buscapersonas
Sinopsis	Switching phone brands can be a scary prospect.And sticking to what you’re used to can quickly become default, even if the latest tech doesn’t get you quite as excited as it used to.But there is something truly magical and unique about the first time you see a Galaxy Z Flip 4.Our campaign is a dramatic film, centered around this phenomenon.Its protagonist, Elena, is an everyday smartphone user who becomes mesmerized by the unique movement of her friend’s brand new Z Flip 4.As she desperately tries to put it out of her mind, determined not to switch from her existing device, everything appears to take on the Samsung’s form as the world folds and flips around her.The more she resists, the more extreme these visual reminders become, before finally she surrenders to the inevitable: trading in her phone for the irresistible Z Flip 4.
Medio	Web Film
Managing Director	Blake Harrop
Director ejecutivo de creación	Eric Quennoy
Director ejecutivo de creación	Mark Bernath
Director creativo	Ramona Todoca
Director creativo	Edouard Olhagaray
Director artístico	Cecilia Pignocchi
Responsable de conceptos / redactor	Andrew Duncan
Productor ejecutivo	Endy Hedman
Productor de la productora	Yaya Zhang
Planificador de cuentas	Thom Dinsdale
Planificador de cuentas	Ipek Tosun
Strategy Director	Akua Harris
Director de cuentas	Eleanor Thodey
Director de cuentas	Luke Hickey
Responsable de cuentas de agencia	Mauro Sala
Business Affairs	Sametta Gbilia
Studio Director	Lizzie Murray
Diseñador	Lewis Beedham
Diseñador	Olya Kuzovkina
	Muhcine Ennou
	Serhii Serbin
	Stelios Nikolaou
Productora	Bacon
Realizador	Mathias and Mathias