Título | Portraits Completed |
Agencia | Ogilvy Chicago |
Campaña | Portraits Completed |
Anunciante | S.C. JOHNSON |
Marca | Kiwi Quality Shoe Care |
Fecha de primera difusión/publicación | 2017 / 6 |
Sector Empresarial | Cremas de zapatos, ceras abrillantadoras |
Filosofía | Portraits Completed. The most famous portraits ever painted have one thing in common: they only show iconic, inspiring people from the waist up. At KIWI® we have a different idea of greatness; we believe it starts from the ground up. That's why we decided to create the ‘missing’ bottom halves of 10 masterpiece portraits. Shoes became the main characters of the newly painted bottoms. The whole experience aimed to convey the message that KIWI®, the world’s number one shoe care brand, is fully committed to providing products of the highest quality. |
Medio | Televisión |
Duración | |
Worldwide MD | Philip Heimann |
Global Brand Management | Philip Heimann |
Media Company | PHD (Chicago) |
PR Company | PHD (Chicago) |
Head of Planning | Antonis Kocheilas |
Agency Planner | Laura Carrillo |
Ejecutivo de cuentas | Zoe Hann |
Managing Director | Pete Lewis |
Executive Group Planning Director | Mack Reynolds |
Management Supervisor Experiential | Hanna Lee |
Responsable de la creación | Joe Sciarrotta |
Executive Creative Director | Nancy Hannon |
Executive Creative Director | David Hernandez |
Director del grupo de creación | Renata Florio |
Copywriter | Luissandro Del Gobbo |
Copywriter | Luis Gabriel Ramirez Arias |
Responsable de conceptos / redactor | Nicolas Mejia |
Copywriter | Mark Bruker |
Director artístico | Hital Pandya |
Comprador de arte | Joan Shelton |
Executive Content Producer | Mike Diedrich |
SVP, Social Media | Lisa Hill |
Social Media Supervisor | Tony Wood |
Integrated Program Manager | Anastasia Fluck |
Producer | Maggy Lynch-Hartley |
Executive Producer Experiential | Kim DeNapoli |
Assistant Account Executive Experiential | Katie Shutt |
Executive Technology Director | Vince Smolucha |
Post Production Company | Latina Estudio Colombia Bogotá |
Director | Peter Medlock |
Developer | Matt Andrade |
Art Direction Company | Mendola Art New York |
Creative Management Company | Bernstein & Andriulli New York |