Diego Quintana
Digital Creative Director at Wolf BCPP
Santiago , Chile
TítuloThe Memory Dial
Agencia
Campaña The Memory Dial
Anunciante Museum of Memory and Human Rights
Marca Museum of Memory and Human Rights
Fecha de primera difusión/publicación 2018 / 9
Sector Empresarial Festivales, museos
Lema Reliving the first day of a dictatorship, to help new generations understand the value of human rights.
Sinopsis In Chile, the 11th of September of 2018 was the date in which we commemorated 45 years since the military coup. The Museum of Memory and Human Rights, at the time, was being questioned by right wing parties, saying that it was founded to portray a false version of history, as things happened differently, without violence, or didn't even happen. To shed some light over what happened the 11th of September of 1973 to those youngsters who were not here to live it, we recovered, edited and organized in chronological order more than 550 audio files from different radios that transmitted what was happening in that fatal day. Compiling all this material in a minute by minute timeline to relive through audio the chilean coup d'état (the first day of a 17 years dictatorship), just how it happened. All this material was broadcasted during the 11th of September, 2018, on one of the AM radio stations that were shut down by Pinochet in 1973, starting the transmission at 8am to match the minute by minute of which was happening back then.
Filosofía Reliving the first day of a dictatorship, to help new generations understand the value of human rights.
Problema In Chile, the 11th of September of 2018 was the date in which we commemorated 45 years since the military coup. The Museum of Memory and Human Rights, at the time, was being questioned by right wing parties, saying that it was founded to portray a false version of history, as things happened differently, without violence, or didn't even happen.
Resultado To shed some light over what happened the 11th of September of 1973 to those youngsters who were not here to live it, we recovered, edited and organized in chronological order more than 550 audio files from different radios that transmitted what was happening in that fatal day. Compiling all this material in a minute by minute timeline to relive through audio the chilean coup d'état (the first day of a 17 years dictatorship), just how it happened. All this material was broadcasted during the 11th of September, 2018, on one of the AM radio stations that were shut down by Pinochet in 1973, starting the transmission at 8am to match the minute by minute of which was happening back then.
Medio Radio
Duración
Más información http://www.sintonizaconlamemoria.cl
Director ejecutivo de creación
Director ejecutivo de creación
Director ejecutivo de creación
Director creativo
Digital Creative Director
Director de cuentas
Director artístico
Director artístico
Responsable de conceptos / redactor
Video Producer
Video Producer

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