| Título | Choose Your AO |
| Agencia | Special Group |
| Campaña | Choose Your AO |
| Anunciante | Uber Eats |
| Marca | Uber Eats |
| Fecha de primera difusión/publicación | 2022 / 1 |
| Sector Empresarial | Restaurantes y comida rápida |
| Lema | This calls for... |
| Sinopsis | Uber Eats gave viewers the ultimate power of choice, in a world first "choose your own adventure" interactive TV campaign. Choose your own AO” features tournament stars Ash Barty, Nick Kyrgios and Todd Woodbridge in a series of films that each propose three alternate endings. In order to see how the stories unfold, viewers scan the QR code on their TV sets to see the ridiculously entertaining ending of their choice. |
| Medio | Integrated Media/360 Activation |
| Duración | |
| Mercado | Australia |
| Head of Marketing | Lucinda Barlow |
| Marketing Director | Andy Morley |
| Marketing Director | David Griffiths |
| Director de publicidad | Josh Pickstone |
| Director de publicidad | Channa Goonasekara |
| Director de publicidad | Nick Vindin |
| Director de publicidad | Louisa Chu |
| Director de publicidad | Ally Doube |
| Director de publicidad | Isaac Lai |
| Director de publicidad | Viktor Jacobsson |
| Responsable de la creación | Tom Martin |
| Managing Partner | Tom Martin |
| Responsable de la creación | Julian Schreiber |
| Managing Partner | Julian Schreiber |
| Director creativo | Max McKeon |
| Director creativo | Sarah Parris |
| Miembro del equipo creativo | Jade Manning |
| Director creativo | Jade Manning |
| Miembro del equipo creativo | Vince Osmond |
| Director creativo | Vince Osmond |
| Miembro del equipo creativo | Cat Williams |
| Miembro del equipo creativo | Jessica Roberts |
| Creative technologist | Laurent Marcus |
| Chief Executive Officer (CEO) | Lindsey Evans |
| Managing Partner | Lindsey Evans |
| Chief Executive Officer (CEO) | Cade Heyde |
| Managing Partner | Cade Heyde |
| Business Director | Liam Walker |
| Business Manager | Maddie Armstrong |
| Group Strategy Director | Celia Garforth |
| Strategist | Kellie Box |
| Productor ejecutivo | Wendy Gillies |
| Integrated Producer | Stephanie Wilkinson |
| Productor digital | Stacey Szabo |
| Casting | Emily Stewart |
| Social Lead | Lachlan Stewart |
| Social Media Expert | Sarah Mckie |
| Productora | Scoundrel |
| Realizador | James Dive |
| Productor ejecutivo | Adrian Shapiro |
| Postproducción | The Editors |
| Montador | Stuart Morley |
| Montador | Mark Burnett |
| Colorista | Andy Clarkson |
| Sonido | Rumble Studios |
| Sound Engineer | Tone Aston |
| Sound Engineer | Cam Milne |
| Adam Moses | |
| Productor ejecutivo | Michael Gie |
| Production Coordinator | Zoe Izzard |
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