Sofie Sermon
Director de cuentas at Boondoggle
Leuven, Bélgica
TítuloFAQ
BriefReaders were given the power to directly question politicians, thus finding out what the local elections were really about. Instead of an uninterested “f#ck the elections” readers could instead “FAQ the elections” (as in, Frequently Asked Questions). This put the power back where it belongs, in the hands of the readers.
Agencia
Campaña Faq
Anunciante ‎De Persgroep
Marca De Morgen
PostedNoviembre 2019
Sector Empresarial Banca, finanzas, legislación y seguros
Sinopsis We gave readers the power to directly ask questions to their politicians, thus finding out what the local elections were really about. Instead of an uninterested “f#ck the elections” we gave readers the power to “FAQ the elections” (meaning frequently asked questions) By FAQ'ing politicians and issues we put the power back where it belongs, in the hands of the readers.
Medio Case Study
Digital Marketing Manager
Director creativo
Responsable de conceptos / redactor
Director artístico
Director artístico
Strategist
Strategist
Design
Director de cuentas
Animación

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