Leonardo Jona
Animation Artist & Motion Designer at WPP
Milano, Italia
TítuloPanda Yeti (Film Case)
Agencia
Campaña Panda Yeti
Anunciante Fiat
Marca Fiat Panda Cross 4x4
Fecha de primera difusión/publicación 2020 / 1
Sector Empresarial 4x4
Sinopsis No matter what the difficulties of winter, nothing can stop the Panda Cross 4x4. A mini-game based on the interaction dynamics of the Instagram Stories will show a Panda Cross 4x4 travelling along a mountain road. A series of evil snowmen will try to block its path, but thanks to its cross design and its four-wheel-drive system, Panda Cross 4x4 will be able to reach its destination. By tapping at the right time, the user will keep Panda Cross 4x4 going, till the last tap with a clip from the commercial.
Medio Interactivo
Duración
Más información https://www.instagram.com/stories/highlights/18102648691099148/
Director ejecutivo de creación
Director ejecutivo de creación
Director creativo
Director artístico
Responsable de conceptos / redactor
Animation Artist & Motion Designer
Social Media & Digital PR Director
Social Media Manager
Community Manager
Director de cuentas
Creative technologist

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