| Título | Cinema Crunch Hack (Board) |
| Agencia | Impact BBDO |
| Campaña | Cinema Crunch Hack |
| Anunciante | PepsiCo Inc. |
| Marca | Lay's |
| Posted | Septiembre 2023 |
| Sector Empresarial | Papas fritas, crocantes maicitos, galletas y palitos salados |
| Medio | Case Study |
| CEO / Chairman | Dani Richa |
| Chief Executive Officer (CEO) | Azeem Afzal |
| Responsable de la creación | Ali Rez |
| Responsable de conceptos / redactor | Jarrad Pitts |
| Director artístico | Mike Menz |
| Montador | Sanil Chandran |
| Director creativo | Johannes Frederick De Beer |
| Communications Manager | Sofia Serrano |
| Traffic Manager | Murtaza Talib |
| Animation Head | Ben Dsouza |
| Tech Developer | Adil Waqas |
| Tech Developer | Assad Riaz |
| Director artístico | Rida Mehmood |
| Agency | Grey Density |
| Digital Company | Ashtex Solutions |
| Responsable de cuentas de agencia | Bilal Syed |
| Director de publicidad | Mohammad Khosa |
| Director de publicidad | Misbah Ghani |
| Director de publicidad | Umair Shaikh |
| Director de publicidad | Ather Baghpatee |
| Director de publicidad | Fatima Khalid |
| Productora | Helipad Productions |