| Título | Blinded |
| Agencia |
Wings The Agency
|
| Campaña |
Blinded
|
| Anunciante |
Oceana
|
| Marca |
Oceana
|
| Fecha de primera difusión/publicación |
2021 / 12
|
| Sector Empresarial | Medio ambiente y ecología
|
| Lema | The problem is that we don't see the problem |
| Sinopsis | Every day we see campaigns about the waste we see in the oceans and its great impact. We see volunteers who collect garbage on the beaches, we see how animals die because of what we throw away and still, it is as if we never saw anything. We are blind to the problem. |
| Filosofía | We are blind to the ecological disaster that we are causing in our seas |
| Problema | How to make us aware of the impact that we are causing in our oceans? |
| Resultado | 19% increase in the website in the last 5 days |
| Medio |
Cartel
|
| Más información | www.oceana.org |
| Chief Creation Officer |
Demian Campos
|
| Fotógrafo |
Eduardo Parraga
|
| Productor ejecutivo |
Vanesa Baez
|
| Director creativo |
Laureano Grisotto
|
| Director creativo |
Alana Vitrian
|
| VP of Global Corporate Marketing |
María Eugenia Burgos
|
| Productora |
BlackCat
|
