Título | Love is in the Airplane Mode |
Agencia | We Are Social |
Campaña | Love is in the Airplane Mode |
Anunciante | ITA Airlines |
Marca | ITA Airlines |
Fecha de primera difusión/publicación | 2022 / 2 |
Sector Empresarial | Transportes aéreos, de carreteras y marítimos, ferrocarriles |
Sinopsis | Plane journeys often spark small, unexpectedly romantic moments between couples because of one particular condition – the absence of the constant distraction of the smartphone once airplane mode is switched on. It’s this insight which is behind ITA Airways’ Love is in the Airplane Mode Valentine’s Day campaign, which suggests couples spend the day together with their mobiles offline, as if they were in flight. In the film, we see couples find time to laugh about the little moment together, make plans, and enjoy simple intimacies like resting a head on their partner’s shoulder. Airplane Mode becomes a space where they can live in an atmosphere of togetherness and understanding. ‘Love is in the Airplane Mode’ coincides with the launch of a Valentine’s Day promotion, which people can only access when they put their device in Airplane Mode. |
Medio | Televisión |
Duración | |
Director ejecutivo de creación | Alessandro Sciarpelletti |
Executive Production Director | Daniele Piazza |
Director creativo | Paulo Gonzalez |
Director creativo | Mattia Lacchini |
Supervisora creativa | Michele Vicari |
Miembro del equipo creativo | Francesco Ravelli |
Director artístico | Eleonora Errigo |
Director artístico | Giulia de Chirico |
Montador | Carolina Valaguzza |
Responsable de conceptos / redactor | Linh Vu Thuy |
Responsable de conceptos / redactor | Simone Calvi |
Strategy Director | Francesco Marcucci |
Strategist | Marco Picardi |
Director de cuentas | Elisa Menghi |
Responsable de cuentas de agencia | Silvia Daniele |
Ejecutivo de cuentas | Giorgia Cassina |
Productor de la productora | Amalia Sylos Calò |
Realización | NICOLO BRAVETTA |
Director de fotografía | Alessandro Pavoni |
Montador | Luca Garavoglia |
Colorista | Danilo Vittori |
Empresa de creación sonora | Room 1025 |
ORIGINAL MUSIC | Alessio Miraglia |
Música | Alessio Miraglia |