Flex Your Power - "Legacy/Hero"

Brainchild Creative

Brainchild Creative San Francisco, Estados Unidos

Premios

7715

This ad is part of the ACT Responsible Collection

Marca: Flex Your Power
País: Estados Unidos

Anunciante: Flex Your Power

Título	Legacy/Hero
Agencia	Brainchild Creative
Campaña	Flex Your Power - Flex Your Power
Anunciante	Flex Your Power
Marca	Flex Your Power
Posted	Febrero 2008
Producto	Non Profit Organization
Sector Empresarial	Cuestiones medioambientales
Lema	Choose toe save energy.
Sinopsis	If we dont reduce energy consumption today, the generations of tomorrow will live with the consequences. This message is conveyed via beautifully lensed montage sequences of solitary children at play alongside TV sets carrying the faces and voices of a not-too-distant future. The TVs, which appear in living rooms and more unusual locales, like partially submerged in a lake, or as a miniature inside a dollhouse--screen the video wills of adults leaving behind floods, global warming and other man-induced natural disasters, to their progeny. The spots end with the adults vowing to take responsibility for the California they leave their children. The Flexyourpower.org URL and a title card with an energy efficiency tip, closes the PSA.
Medio	Televisión
Duración	42 seconds
Mercado	Estados Unidos
Empresa de creación sonora	One Union Recording
Postproducción	Methodstudios
Montador	Bob Frisk
Empresa de creación sonora	Andy Greenberg
Director creativo	jef Loeb
Director de cuentas	Deborah Notestein Loeb
Director artístico	David Swope
Director de fotografía	John Toon
Productor de la agencia	Annie Uzdavinis
Diseñador gráfico	Bobby Van Dyke
Montaje	Phoenix Editorial & Designs
Animation Effects	Phoenix Editorial & Designs
Productor ejecutivo	Don Block
Productor ejecutivo	Rich Carter