Título | Gavin the Gnome |
Agencia | VCCP |
Campaña | Beat not match |
Anunciante | Asda |
Marca | ASDA |
Fecha de primera difusión/publicación | 2014 / 5 |
Sector Empresarial | Comercios de proximidad, tiendas especializadas |
Lema | You're better off at ASDA |
Sinopsis | The ad opens on a garden scene and pans across three garden gnomes fishing in a pond – their different coloured outfits representing Asda’s main competitor supermarkets. The voice over all promising to match each other on price. But then – enter Gavin. A slightly rotund, but devastatingly cool gnome, floating across the pond on a lilo and sporting a green mankini and flip flops. He is the Asda gnome – and he’s a little bit special, because he isnt like the rest. He doesn’t match prices, he beats them. |
Medio | Televisión |
Duración | |
Banda Sonora | Mr. Boombastic |
Director de publicidad | Steve Smith |
Voice | Mel Geidroych |
Música | Shaggy |