| Título | Bronki Booster |
| Brief | We created a kids’ content series called the Bronki Boosters. It consists of a cartoon show, comic book series, instructional video platform and product line that places asthma inhalers at the centre of the story.The story mirrors the struggles that ordinary children with asthma face every day. It follows our characters, Iggy and Wisp, in an intergalactic battle for air against the evil Skyron and his nasty Constrictors. Armed with magical inhalers called Bronki Boosters, they perform the same ritual that young kids with asthma struggle to remember every day.Fully functioning Bronki Booster asthma inhalers will be available in-store to create a completely immersive experience for the kids.Working with the content educate, Bronki Boosters aim to educate while it entertains. Teaching young kids about the correct use of their inhalers, reducing the risk of serious attacks and hopefully saving lives. |
| Agencia | VMLY&R Cape Town |
| Campaña | Bronki Booster |
| Anunciante | Cipla |
| Marca | Bronki Booster |
| Posted | Noviembre 2018 |
| Sector Empresarial | Sólo para suscriptores |
| Sinopsis | Sólo para suscriptores |
| Medio | Product Design/Development |
| Responsable de la creación | R..n M....us Sólo para suscriptores |
| Responsable de la creación | J...n Xe.....los Sólo para suscriptores |
| Director creativo | A..m Wh.....use Sólo para suscriptores |
| Responsable de conceptos / redactor | K...en W....ls Sólo para suscriptores |
| Director artístico | C...a B...er Sólo para suscriptores |
| Director artístico | ..n W..d Sólo para suscriptores |
| Illustrator | K...k Sólo para suscriptores |
| Strategist | R....ne B...et Sólo para suscriptores |
| Director of Client Engagement | C...na B...a Sólo para suscriptores |
| Client Engagement | T...a H...k Sólo para suscriptores |
| Director de producción | La.....an Ma....ws Sólo para suscriptores |
| Traffic Manager | C....yl K..d Sólo para suscriptores |
| Productora | R...et F..l I... Sólo para suscriptores |
| Animación | R...al Sólo para suscriptores |
| Print Production Company | J....ne Sólo para suscriptores |
| Empresa de creación sonora | Re....te A...o Sólo para suscriptores |
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