Título | Where it tingles |
Agencia | The & Partnership |
Campaña | Design a condom for Toronto |
Anunciante | Toronto Public Health |
Marca | Toronto Public Health |
Posted | Noviembre 2016 |
Sector Empresarial | Asociaciones de información y de la lucha contra la enfermedad |
Lema | Your art will do our city right where it tingles. |
Sinopsis | Toronto’s condom usage has actually decreased in the Tinder age. To get people interested in condoms, we held a design contest to create the official condom of Toronto. The campaign idea was based on one question: What happens when you actually win a condom design contest? What’s it like to be recognized for this very strange achievement? How would you deal with being “condom famous?” |
Medio | Prensa y publicaciones |
Más información | condomTO.org |
Productora | OPC |
Editorial | Married to Giants |
Director ejecutivo de creación | Ron Smrczek |
Director artístico | Yvette Reitner |
Responsable de conceptos / redactor | Jake Bogoch |
Group Account Director | Jenni Cowdy |
Productor de la agencia | Tracy Luong |
Director de proyectos | Alisha Vig |
Realizador | Jono Hunter |
Director de fotografía | Viktor Cahoj |
Productor ejecutivo | Donovan M. Boden |
Productor | Ian Webb |
Montador | Leo Zaharatos |
Productor ejecutivo | Julie Axell |
Productor | Christine Leslie |