Título | Aggression |
Agencia | Publicis London |
Campaña | Size Matters - Renault |
Anunciante | Renault |
Marca | Renault |
Posted | Octubre 2000 |
Producto | Clio Sport 172 |
Sector Empresarial | Automóviles compactos y pequeños |
Lema | Remove aggression before driving |
Sinopsis | Aggression is the 4th execution in the 'Size Matters' campaign and it launches the ClioSport 172. The ad shows Hélène smashing up her flat so that all her aggression is removed and she is completely calm before driving the extremely powerful Renault ClioSport. |
Medio | Televisión |
Duración | |
Mercado | Líbano, Polonia, Reino Unido, Turquía |
Director creativo | Gerry Moira |
Responsable de conceptos / redactor | Paul Quarry |
Director artístico | Jamie Colonna |
Productor de la agencia | Caroline Black |
Productora | Therapy Films |
Realizador | Malcolm Venville |
Actor /Celebridad | Hélène Mahieu |
Música | Jimmy Smith |