Título | Presentation Board |
Agencia | BBDO Bangkok |
Campaña | Blind Taste |
Anunciante | Thailand Association of the Blind |
Marca | Thairath TV |
Fecha de primera difusión/publicación | 2014 / 5 |
Sector Empresarial | Programas y cadenas de televisión y radio |
Lema | Taste needs no eyes |
Sinopsis | In thailand, blind people are often perceived to be inferior but losing one sense enhances the others; especially a sense of taste. We helped thailand association of the blind create blind taste, a food critic tv show Hosted by blind people in order to find restaurants where food is all about the taste rather than their looks. The show became instant hits. The blind is not only capable of being a lotto seller but the one with a real ability. |
Medio | Cartel |
Duración | |
Mercado | Tailandia |
Responsable de la creación | Suthisak Sucharittanonta |
Director creativo | Suthisak Sucharittanonta |
Director creativo | Chalit Manuyakorn |
Director creativo | Choojai Ka Kalayanamitr |
Director artístico | Suthisak Sucharittanonta |
Director artístico | Anuwat Nitipanont |
Director artístico | Tiabtawan Limjittrakorn |
Director artístico | Rook Floro |
Responsable de conceptos / redactor | Suthisak Sucharittanonta |
Responsable de conceptos / redactor | Chalit Manuyakorn |
Responsable de conceptos / redactor | Thasorn Boonyanate |
Director de cuentas | Taksina Vasaruchapong |
Productor de la agencia | Nanthana Kumpiranont |
Productora | Longdo Production |
Realizador | Sorasart Wisetsin |
Director de fotografía | Udomsak Lekkrajang |
Fotógrafo | Bob Eye View |