Título | The LEGO Stereoscope |
Agencia | Serviceplan Group |
Campaña | The LEGO Stereoscope |
Anunciante | LEGO |
Marca | Lego |
Posted | Diciembre 2011 |
Sector Empresarial | Juguetes y juegos |
Lema | Building Fantasy – LEGO |
Sinopsis | What kind of effect can be produced by 378 428 LEGO bricks, assembled seemingly at random on a 12 square meter area?The answer is simple: They put an image into our heads, that was invisible at first glance.How does it work? With LEGO Stereoscope.With your gaze focused on the surface, the perspective begins to shift; the bricks blurring and then taking shape in a different billboard image, now only seen in the eyes of the observer: the 3-D image of a LEGO dinosaur. |
Medio | Ambient |
Director artístico | Matthias Noesel |
Responsable de la creación | Alexander Schill |
Director creativo | Christoph Everke |
Director creativo | Cosimo Moeller |
Director creativo | Alexander Nagel |