Caritas - "Keys of Hope"

BBDO Group Germany

BBDO Group Germany Düsseldorf, Alemania

10793

This ad is part of the ACT Responsible Collection

Marca: Caritas
País: Alemania

Anunciante: Caritas

Título	Keys of Hope
Agencia	BBDO Group Germany
Campaña	Keys of Hope
Anunciante	Caritas
Marca	Caritas
Fecha de primera difusión/publicación	2016 / 5
Sector Empresarial	Acciones Caritativas, fundaciones, voluntariado
Sinopsis	The principal visuals in the charity campaign are house keys, shown in the open hands of refugees.The central platform of the campaign is the microsite www.keys-of-hope.org, which contains relevant information and enables the user to make a donation to Caritas for its disaster and emergency aid programs in Syria and neighboring countries. Working alongside locally based partner organizations on the coastal strip and in other towns and cities within Syria, Caritas International provides support and assistance for the victims of violence as well as urgently needed aid
Medio	Case Study
Duración	120 seconds
Responsable de la creación	Wolfgang Schneider
Responsable de la creación	Darren Richardson
Director ejecutivo de creación	Kristoffer Heilemann
Director creativo	Marie-Theres Schwingeler
Director creativo	Andy Wyeth
Director creativo	Konstanze Bruhns
Director artístico	Kirsten Dey-Kanani
Director de arte digital	Ailton Henriques
Director de arte digital	Fabian Haumann
Director de cuentas	Verena Schödel
Responsable de cuentas de agencia	Benjamin Kraus
Responsable de cuentas de agencia	Marvin Ruthmann
Responsable de cuentas de agencia	Janette Woelwer
Responsable de cuentas de agencia	Anouk Huisman
Productor de la agencia	Alexander Linke
Productora	Cobblestone Filmproduktion GmbH
Postproducción	CraftWork Duesseldorf
Director artístico	Ailton Henriques