| Título | Literary Pop-Ups |
| Agencia | Air, Partner of McCann |
| Campaña | Filigranes |
| Anunciante | Filigranes Librairie |
| Marca | Filigranes |
| Posted | Julio 2012 |
| Sector Empresarial | Periódicos, revistas, libros |
| Lema | And you, why do you read? |
| Medio | Exterior |
| Diseñador gráfico | Clara Climent |
| Fotógrafo | Marc Paeps |
| Responsable de conceptos / redactor | Philippe Fass |
| Director creativo | Marie-Laure Cliquennois |
| Director creativo | Grégory Ginterdaele |
| Director artístico | Antoinette Ribas |
| Artist | Isaac Salazar |
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