Sergio Penzo
Director creativo at Filmakademie Baden-Württemberg
Ludwigsburg, Alemania
TítuloLife Size Whale
Agencia
Campaña Life Size Whale
Anunciante Whale and Dolphin Conservation Society
Marca WDCS
PostedOctubre 2007
Sector Empresarial Medio ambiente y ecología
Lema The World's biggest internet banner.
Filosofía We invented the biggest banner of the world: A 16 x 5 meter long, life size whale! Very rich in details and with authentic movements, the whale comes alive on the internet and captures the user immediately. The user can scroll around the whale using the mouse. When closing the window text appears: “Think before you close this window. This might be the last life size whale you will ever see.”
Problema To avert the extermination of the whales, we have to bring the last big ocean mammals closer to humans.
Medio Interactivo
Duración
Mercado Alemania
Director creativo
Director creativo
Responsable de conceptos / redactor
Director artístico

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