| Título | Echo Chamber |
| Agencia | AMV BBDO |
| Campaña | The Economist |
| Anunciante | The Economist |
| Marca | The Economist |
| Fecha de primera difusión/publicación | 2020 / 1 |
| Sector Empresarial | Periódicos, revistas, libros |
| Lema | Escape the chamber chamber chamber |
| Filosofía | In this pivotal year of Brexit, the US elections, and the UN Climate Change Summit in Glasgow, The Economist has re-visited its iconic red-and-white campaign to remind its loyal and dedicated audiences that the publication’s fair-minded, independent and trusted journalism is needed more than ever. Following in The Economist tradition, each billboard introduces a topical twist that will appeal to the intelligence of its readers. The campaign begins with four executions, initially running on the digital screens at Old Street roundabout from Monday 20th to Friday 31st January. UM secured the billboards at the Old Street Roundabout on behalf of The Economist. Located in the heart of the technology quarter in East London, the screens reach approximately 370,000 people daily. The work will roll out to further locations over the coming weeks, including Canary Wharf from Wednesday. |
| Medio | Exterior |
| Chief Marketing Officer (CMO) | Mark Cripps |
| SVP, Global Head of Subscriptions Marketing | Mark Beard |
| Director creativo | Nicholas Hulley |
| Director creativo | Nadja Lossgott |
| Miembro del equipo creativo | Augustine Cerf |
| Miembro del equipo creativo | Lauren Peters |
| Planificador estratégico | Mike Alhadeff |
| Planificador estratégico | Craig Mawdsley |
| Account Management | Gemma Troup |
| Productor de la agencia | Katie Fewster |
| Media Agency | UM London |
| Director medios comunicación | Allison McMordie |
| Director de cuentas | Phil Hampson |
| Group Business Director | Simon Clark |
| Business Affairs | Maxine Thompson |