Título | Self-censoring Ad |
Agencia | Åkestam Holst NoA |
Campaña | Self-censoring Ad |
Anunciante | Reporters Without Borders |
Marca | Reporters Without Borders |
Fecha de primera difusión/publicación | 2023 / 1 |
Sector Empresarial | Derechos Humanos |
Sinopsis | On January 1st, a new Espionage Act came to effect in Sweden. An amendment to the constitution that criminalizes whistleblowers, leading to censorship and threatening free speech as we know it. To shine a light on this alarming development, Reporters Without Borders Sweden launched a self-censoring campaign. |
Filosofía | It was created a full-page ad that demonstrated how objective journalism is literally fading away. The ad, featured in the December 31 edition of the paper, was partially printed with a specially designed CO2-sensitive ink. |
Medio | Interactivo |
Duración | |
Director creativo | Joakim Khoury |
Strategist | Sebastian Stüben |
Strategist | Stina Hansson |
Director artístico | Hugo Wallmo |
Responsable de conceptos / redactor | Daniel Vaccino |
Responsable de conceptos / redactor | Petter Nylind |
Diseñador gráfico | Sara Bellafesta |
Director de proyectos | Jesper Ander |
Director de producción | John Müllersdorf |
Director de producción | Caroline Sjöström |
Responsable de conceptos / redactor | Ida Nordeng |
Advertising | Linn Löfholm |