Título | Natural Finish |
Agencia | Wunderman Thompson South Asia |
Campaña | Natural Finish |
Anunciante | Berger Paints |
Marca | Berger |
Posted | Marzo 2009 |
Producto | Natural Finish |
Sector Empresarial | Pinturas, tratamiento de madera, brochas, pegamentos y adhesivos |
Sinopsis | Berger Paints, based in Kolkata, India, has been encouraging Indians to transform their homes through the power of imagination, with a billboard featuring natural finish colours. A painter appears to be painting the billboard in sky tones. The billboard was constructed by cutting out the sky sections. The billboard includes the company motto, Paint Your Imagination, along with a reference to founder Lewis Berger. |
Medio | Billboard |
Director ejecutivo de creación | Tista Sen |
Director creativo | Nandita Chalam |
Director artístico | MINAL PHATAK |
Responsable de conceptos / redactor | MINAL PHATAK |
Fabricator | Tushar Rechwad |
Fabricator | Alakh Advertising & Publicity |