Nuno Teixeira
Director creativo at TBWA\Chiat\Day New York
New York, Estados Unidos
TítuloCovering Climate Now
Agencia
Campaña Covering Climate Now
Anunciante Columbia Journalism Review
Marca Columbia Journalism Review
PostedAbril 2020
Sector Empresarial Periódicos, revistas, libros
Sinopsis In the past year, national evening news programs in the US spent just 55 minutes discussing climate change. As the protector of global journalism, the Columbia Journalism Review needed to act.Introducing Covering Climate Now.Covering Climate Now is an alliance of over 440 news outlets and journalists, from 47 countries, united to increase climate coverage to a level that reflects the gravity of our current crisis.We invited media outlets to join our alliance by sending them weather-damaged newspapers, representing future climate change destruction and created a launch publication that educated journalists about how to improve their climate coverage.We convinced some of the largest media outlets in the world to coordinate for one week of intense climate coverage.After years of media inaction, Covering Climate Now led to more climate change coverage in one week than in the past 10 years combined.The Covering Climate Now project led to over 20,000 articles and hundreds of hours of climate coverage, and reached an audience approaching 2 billion people.
Medio Otros
Duración
Responsable de la creación
Responsable de la creación
Director creativo
Director creativo
Miembro del equipo creativo
Director artístico adjunto
Associate Copywriter
Director creativo adjunto
Motion Graphics Designer
Diseño imagen
Fotógrafo
Senior Creative Manager
Studio Manager
Responsable de la producción
Executive Integrated Producer
Senior Integrated Producer
Integrated Producer
Assistant Editor
Director of Integrated Business Affairs
Integrated Business Affairs Manager
Experiential Production
Artista / Dibujante
Consultant
Print Materials
President
CFO
Strategic Business Lead
Business Director
Business Manager
Executive Strategy Director
Global Head of Corporate Communications
Consumer Journey Strategy Director
Communications Director
Communications Manager
Editor-In-Chief (Columbia Journalism Review)

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