Título | Start a lie |
Agencia | DiMassimo Goldstein |
Campaña | Start a lie - Tappening |
Anunciante | Tappening.com |
Marca | Tappening |
Posted | Agosto 2009 |
Producto | Tap water |
Sector Empresarial | Medio ambiente y ecología |
Lema | If bottled water companies can lie, we can too. Find out the truth at tappening.com or spread your own lie at startalie.com |
Sinopsis | The goal is to diffuse on the web a lie about bottled water. People could realize tap water is as good as bottled one, and better for the environment. |
Medio | Interactivo |
Mercado | Estados Unidos |
Más información | www.startalie.com/ |
Director creativo | Mark DiMassimo |
Director artístico | Chris Carlberg |
Responsable de conceptos / redactor | Justin Prichard |
Illustrator | Jan Kallwejt |
Director de cuentas | Steve Dolan |