Título | Impossible Field |
Agencia | 180 Amsterdam |
Campaña | Impossible Field - adidas |
Anunciante | adidas |
Marca | adidas |
Posted | Noviembre 2005 |
Sector Empresarial | Prendas deportivas |
Sinopsis | SUMMARY In 2005, adidas launched a through-the-line campaign to reinforce its position as the #1 football brand. It captured the imagination of the football target through an epic impossible story in which adidas, its products, its players and the game are literally elevated to another level. As a result, the brand enhanced its #1 position, achieving significant gains in key tracking metrics, market share across all key European markets and effective media usage. |
Medio | Televisión y Cine |
Duración | |
Mercado | Europe |
Empresa de creación sonora | 740 Sound Design & Mix |
Postproducción | Framestore |
Productora | Kleinman Productions |
Director ejecutivo de creación | Andy Fackrell |
Director creativo | Dean Maryon |
Director artístico | Dean Maryon |
Responsable de conceptos / redactor | Ben Abramowitz |
Jefe de cuentas | Dan Gibson |
Jefe de cuentas | Mark Schermers |
Supervisor depublicidad | Uli Becker |
Supervisor depublicidad | Arthur Höld |
Productor de la agencia | Peter Cline |
Productor de la agencia | Tony Stearns |
Productor | Johnnie Frankel |
Productor | James Hatcher |
Realizador | Daniel Kleinman |
Jefe de iluminación | John Lynch |
Compositor de música | Junkie Xl |
Montador | Steve Gandolfi |
Montaje | Cut and Run London |
Actor /Celebridad | David Beckham |
Actor /Celebridad | Michael Ballack |
Actor /Celebridad | Gonzalez Raúl |
Actor /Celebridad | Jermain Defoe |
Actor /Celebridad | Javier Saviola |
Actor /Celebridad | Ricardo Kaká |
Head of Planning | Andy Edwards |