Título | Stephen The Great |
Agencia | Leo Burnett Bucharest |
Campaña | Come and Vote |
Anunciante | Asociatia Pro Democratia |
Marca | Pro Voting Campaign |
Fecha de primera difusión/publicación | 2015 / 1 |
Sector Empresarial | Servicios gubernamentales de información |
Sinopsis | Two months before the Presidential Elections in Romania - a truly crucial moment for the country in 2014 - an overwhelming majority was too apathetic to care about politics anymore. We've started the pro-voting campaign with two videos, depicting two of our most beloved kings in history alone on the battle fields, learning that their brave men didn't show up due to ridiculous excuses - we used the actual quotes of contemporary people who declined going to vote. Thus conveying the idea - What if our ancestors didn't show up for the crucial moments in our history? |
Medio | Televisión |
Duración | |
Mercado | Rumania |
Realizador | Andrei Amarfoaie |
Director artístico | Cosmin Ezaru |
Director ejecutivo de creación | Razvan Capanescu |
Director de cuentas | Lorand Balint |
Responsable de cuentas de agencia | Lorand Balint |
Director de fotografía | Toma Velio |
Media Manager | Alexandra Iavorchi |
Responsable de conceptos / redactor | Razvan Capanaescu |
Responsable de conceptos / redactor | Radu Olteanu |
Digital Strategy | Mugur Patrascu |
Productora | Multimedia Est |
Postproducción | Ruxandra Stanescu |